The Status Law of Identity states that you must be willing to suffer the consequences of being transparent about your core convictions and staying true to your identity if you want to truly become 1 of 1.

The Status Law of Art states that you must create and communicate value like an artist. Artistic expression is the purest method of connecting with a human audience and visually communicating unique value and meaning.

The Status Law of Exclusivity states that perception is everything and the path to elevated brand value in the marketplace starts with exclusivity. If you want to establish, elevate, or maintain a premium brand, you must be intentional and selective when it comes to your pricing structure, product offerings, and target market.

The Status Law of Education states that those that do, should teach and those who practice, should preach. Education from real practitioners, who take on the risk of the marketplace, themselves, is always in high demand.

The Status Law of Fantasy states that humans have an unquenched thirst for dream-like, fantastic visualizations and experiences. If you want to maximize brand desirability and attraction, you must be brave enough to embrace the world of fantasy and obsess over providing the most impactful and memorable user experiences.